| Although an Online Business may require fewer | | | | must indicate what you need to do, thus indicate |
| and cheaper resources that a traditional business, | | | | which resources you need. If you already possess |
| there are some resources you will need to | | | | those resources, you are ready to move forward |
| achieve your goals with success. These resources | | | | otherwise you must educate yourself. Do not |
| fall in three main categories: technical resources, | | | | underestimate the need for education. Even if you |
| educational resources and financial resources. | | | | outsource some of the tasks you need to do, |
| Additionally, you will need other resources that do | | | | you must have the basic knowledge necessary to |
| not fall on these categories. They are inherent to | | | | evaluate if the work is well done. |
| yourself and usually you do not know you need | | | | Financial resources are self-explanatory but may |
| to acquire them or that you already have them. | | | | be difficult to acquire. You will need at least a little |
| The resources that fall in three main categories | | | | amount of money for basic services, like web |
| identified above are resources you can identify | | | | hosting and domain registration. It is true you can |
| effortless and that you can acquire or learn with | | | | start without any money at all, but if you plan |
| more or less difficulty. The resources you need | | | | correctly to expand your business, eventually you |
| that fall in the additional category are difficult to | | | | will need to spend money. If you plan to |
| identify and, if you do not already have them, | | | | outsource some of your planned activities, you will |
| may be hard to acquire. | | | | need money. In addition, if you do not have the |
| Technical resources are maybe the easier to | | | | necessary money, it may become difficult to |
| identify and to acquire. Since you are developing | | | | grow your business. |
| an online business, is clear you will need web | | | | If you plan correctly, you will start by generating |
| hosting, domain names, auto responders, article | | | | small amounts of money that you will use to |
| submitters, word processors, HTML editors, and | | | | re-invest in your business. You may need to write |
| other tools you need to create, publish and | | | | 5 articles for traffic generation by yourself in |
| marketing your content. | | | | order to generate the money you need to |
| You may need more or less of those resources, | | | | outsource massive article creation. The cash flow |
| depending on the business model you have on | | | | must permeate your business plan and you must |
| your plan. You will need more technical resources | | | | control it effectively. |
| for an online store than you need to create an | | | | The resources listed above will vary according to |
| informational blog. Your plan, that must detail your | | | | your specific plan. Create a rolodex with the |
| business model, will indicate clearly which technical | | | | resources you need, where to find them and |
| resources you will need to develop your business. | | | | which you already have. Use a spreadsheet to |
| Educational resources are those you need to | | | | control the cash flow and manage the financial |
| acquire to implement your plan. If you plan to get | | | | resources. |
| traffic to your website using SEO then you need | | | | Finally, the last set of resources. Those are |
| to educate yourself about SEO. If you plan to | | | | patience, dedication, motivation, resilience, desire, |
| create killer sales letters or sales copy, you need | | | | passion, commitment, faith, optimism. The amount |
| to educate your self about creative and effective | | | | you have of each of these resources will influence |
| writing. If you want to develop your website by | | | | your success, your fun, and your wealth. If you |
| yourself, then you need to educate yourself in | | | | do not possess any of these resources, it may |
| HTML programming or PHP programming or | | | | be difficult to acquire what you do not have. |
| whatever language you chose to setup your site. | | | | Nevertheless, is not impossible. |
| Once again, your plan and your business model | | | | |